Dr. Denim is a dream between two brothers that has grown into an internationally renowned denim brand. The customer doesn't have to choose between fit, price, and quality, but receives everything in one pair of jeans. The core is a great selection of jeans for women, men, and children. Curious about the entire clothing range of Dr. Denim? Take a look quickly!
Dr. Denim is a jeans maker from Sweden that made it a personal mission to be the global cure for half-baked denim. Since 2004, Dr. Denim has been delivering great jeans at a great price, because that's how it should be.
The Graah Brothers
The two founders of Dr. Denim, brothers Alexander and Johannes, both have a master's degree in economics and management from the University of Oxford. Their extreme attention to detail and their never-ending obsession with denim were characteristic.
The passion for denim is naturally inherited from their father Morten, who has been a key player in the European denim industry since the late 1970s. He brought stonewashed denim to Europe, as well as the Japanese brand Edwin Jeans, and then introduced G-Star Raw to the Scandinavians. All this while running his own clothing and production agency.
Future
Since the launch of Dr. Denim, the Graah family has been the sole owner of the company. They steer the brand's creative expression, product development, and vigorously set the strategic direction in a new digital decade of delivering great jeans experiences. The Graah brothers are currently active in the European market. Their dream is to conquer the American market at a rapid pace.
Order your jeans online
Have you found a cool pair of Dr. Denim jeans and can't wait to wear them? Simply and quickly order them in our webshop. If you place your order before 23:00, we will ship your purchase the same day. That means you can enjoy it the next day!